Recent Events

Thursday, 04 March, 2010 (16:00 hrs.)
Member-to-Member Session: Johnson Consulting

Location: AmCham Office - Schiphol Boulevard 171 - Schiphol Airport

Registration: 16:00 hrs.

Speaker: Julie Johnson, Director of Johnson Consulting

Price: complementary

Description: This workshop is intended for executives, managers, professionals, and anyone who would like to improve their ability to conduct successful conversations where feedback is openly exchanged in a way that is seen as honest, non-judgemental, and helpful.

Thursday, 18 February, 2010 (16:00 hrs.)
Member-to-Member Session: Greenberg Traurig LLP

Location: AmCham Office - Schiphol Boulevard 171 - Schiphol Airport

Registration: 16:00 hrs.

Speakers: Dennis Veldhuizen, Shareholder & Patrick Rietbroek, Of Counsel

Price: complementary

Description: Your employees want to work past the age of 65 but you’re not quite sure whether this is in your company’s best interests. How would this be effectuated in their employment contract? Are you familiar with the implications of the most recent changes in employee benefits legislation? Can you identify your organization’s potential vulnerabilities in the areas of employee taxation and employee evaluation?

Greenberg Traurig’s Employee Benefits team offers you an effective insight into the solutions of the above mentioned predicaments:

- employment conditions, regular employment contracts
- pension, bonus and other arrangements
- code of conduct; and
- your company’s compliance with collective labor agreements and the Works Council Act

Wednesday, 10 February, 2010 (18:30 hrs.)
Going for Gold Dinner with Dick Sluimers
The event will take place (despite winter weather). Registration starts at 18:30hrs.

Location: Sheraton Hotel - Schiphol Boulevard 101 - Schiphol Airport

Registration: 18:30 hrs.

Price: complementary

Description: A special dinner hosted by the Minister for Foreign Trade; H.E. Frank Heemskerk with keynote speaker and guest of honor: Dick Sluimers, Chairman of the Executive Board of APG Groep.

Wednesday, 10 February, 2010 (12:00 hrs.)
10th Clingendael European Health Forum
ALMOST FULLY BOOKED!

Location: Clingendael Institute - The Hague

Registration: 12:00 hrs.

Organized by the AmCham Pharmaceutical Committee.

Price: complementary

Description: More info: http://www.amcham.nl/clingendael-health-forum

AMCHAM OFFERS LIVE VIDEOSTREAM ON ITS WEBSITE - follow the symposium live! Or visit our website on or after February 10 to view the recordings.

Monday, 08 February, 2010 (17:30 hrs.)
Let's Connect in Utrecht
Event endorsed by AmCham.

Location: Janskerk - Utrecht

Registration: 17:30 hrs.

To register visit: www.letsconnectinutrecht.nl

Price: complementary via www.letsconnectinutrecht.nl

Description: The American Embassy, the American Chamber of Commerce, the Municipality of Utrecht, and the Utrecht Investment Agency are proud to invite you to the very first 'Let’s Connect’ event on February 8, 2010 in the Janskerk in Utrecht. Ambassador Fay Hartog Levin, U.S. Ambassador to the Netherlands, and Aleid Wolfsen, Mayor of Utrecht will be two of our most distinguished guests.

Let’s Connect is a platform for companies with business interests in the United States to meet and exchange ideas. Invitees include both U.S. companies established in the Netherlands and Dutch companies involved in transatlantic business with the United States. The economic position, the investment and business climate of the Netherlands will be important topics during this unique event.

Let's Connect offers you the opportunity to meet with prominent representatives of the American Embassy, the American Chamber of Commerce, and the Province and Municipality of Utrecht. Furthermore, you will be able to connect with interesting business relations on an executive management level, and to share mutual interests with other entrepreneurs.

Friday, 05 February, 2010 (13:00 hrs)
Hyphen-Nation Conference on Diversity
An event supported by AmCham.

Location: Stadsschouwburg Amsterdam - Leidseplein 26 - Amsterdam

Registration: 13:00 hrs

Register at: www.john-adams.nl

Price: 25 euro

Description: Immigration and diversity: they are the biggest, hottest, most painful issues in the Netherlands. America is the land of diversity. What is the secret to America’s approach? It’s a tiny thing: the hyphen (streepje). Everyone in the U.S. has a dual identity: Mexican-American, Italian-American, Jewish-American, African-American… America tells newcomers: “Become American, join us…but don’t lose your origins!” It has taken a few hundred years, and it has flaws, but American diversity seems to work. The purpose of “Hyphen-Nation” is to pose this question: Can the American diversity format work in the Netherlands?

For the program: http://www.amcham.nl/files/File/Hyphen-nation_flyer.pdf
Registration: www.john-adams.nl

Thursday, 21 January, 2010 (19:00 hrs.)
Rotterdam New Year's Dinner

Location: City Hall of Rotterdam - Coolsingel 40 - Rotterdam

Registration: 19:00 hrs.

Host: The Honorable Ahmed Aboutaleb, Mayor of the City of Rotterdam

Price: 90 euro

Description: Sponsor Tables set for 10 people available at € 1400,-

Tuesday, 15 December, 2009 (18:00 hrs. - by invitation only)
Wine & Cheese Party
Over 299 persons registered at present.

Location: Hotel Des Indes - Lange Voorhout 54-56 - The Hague

Registration: 18:00 hrs. - by invitation only

Due to the exclusiveness of this event we are only able to take on a limited number of guests.

Description: The Wine & Cheese Party of the American Chamber of Commerce is a longstanding social tradition. For almost four decades this event brings politicians, business leaders and diplomats together annually in a sophisticated but casual ambiance.

Thursday, 19 November, 2009 (18:30 hrs.)
Rotterdam Chapter Dinner with Hans Vervat

Location: The Westin Hotel - Weena 686 - Rotterdam

Registration: 18:30 hrs.

Keynote speaker: Hans Vervat, Alderman for Economic Affairs, Traffic & Transport

Price: 65 euro

Thursday, 05 November, 2009 (16:00 hrs.)
Greenberg Traurig Seminar

Location: Greenberg Traurig - Atrium Building, Strawinskylaan 3127 - Amsterdam

Registration: 16:00 hrs.

Description: Looking beyond the crisis – An in-depth analysis from a corporate, investment and banking perspective


SPEAKERS

Hein Schumacher, Vice President & Chief Strategy Officer, HJ Heinz Company - Member of HJ Heinz Presidents Council - Board Member of various HJ Heinz emerging market operations.

Erik Westerink, CEO and Managing Partner, Parcom Ventures.

Willem Cramer, Partner, Boer & Croon.


This seminar will be moderated by Neill André de la Porte, Shareholder Greenberg Traurig, LLP.

Wednesday, 28 October, 2009 (18:30 hrs)
Going for Gold Dinner with Paul Polman
198 persons registered - new registrations will be placed on the wait list !

Location: Sheraton Hotel - Schiphol Boulevard 101 - Schiphol Airport

Registration: 18:30 hrs

Description: A special dinner hosted by the Minister for Foreign Trade; H.E. Frank Heemskerk with keynote speaker and guest of honor: Paul Polman, CEO of Unilever N.V.

Thursday, 15 October, 2009 (13:00 hrs.)
AmCham-Deloitte Transfer Pricing Seminar

Location: Steigenberger Kurhaus Hotel - Gevers Deynootplein 30 - Scheveningen, The Hague

Registration: 13:00 hrs.

Thursday, 01 October, 2009 (15:30 hrs.)
AmCham-Ernst & Young Investment Attractiveness Seminar
LET YOUR VOICE BE HEARD!

Location: Offices of Ernst & Young - Antonio Vivaldistraat 150 - Amsterdam

Registration: 15:30 hrs.

Description: This seminar will focus on the attractiveness of the Netherlands for foreign investors – the developments in the investment climate in the Netherlands and trends in other areas in Europe and the influence these developments have on the Netherlands. AmCham would like to discuss your experience and perception of the attractiveness of the Netherlands investment climate.



With this event, and the input we receive from the speakers and participants, AmCham hopes to receive a sound basis for developing the next edition of its Investors’ Agenda of Priority Points - a kickoff session, as it were, for the Policy Committee’s compilation of AmCham’s 2010 Priority Points.



The seminar will be interactive with breakout sessions in three policy areas: human capital, taxation and accessibility/logistics. On the registration form you are requested to indicate your first and second choice of workshop.

Friday, 25 September, 2009 (17:30 hrs.)
Young Professionals Workshop, hosted by De Baak Management Centrum VNO-NCW

Location: De Baak Management Centrum VNO-NCW - Koningin Astridboulevard 23 - Noordwijk

Registration: 17:30 hrs.

Event is free of charge for YP's who have paid this year's dues.

Description: This evening will be about experiencing what De Baak does, by participating in the workshop. This workshop is tailor designed for the Young Professional and addresses particular needs and the concerns of Young Professionals.

In addressing these questions and concerns, De Baak will create a professional, dynamic, challenging workshop which will help young professionals gain a better understanding of themselves and introduce them about how to discover their own potential.

Our goal is to engage the participants. This allows for a better understanding of their talents and ambitions, to learn how to distinguish between “real” talents and ambitions, and how to manage the demands imposed on them. These talents and ambitions can function as a driver or can stop and hinder careers.

Tuesday, 22 September, 2009 (16:00 hrs.)
Member-to-Member Expert Session: Ascender

Location: AmCham Office - Schiphol Boulevard 171 - Schiphol Airport

Registration: 16:00 hrs.

The Healthy Workplace: The changing nature of work and the employee-employer contract

Description: Psychological factors determine more and more the success or failure of ‘a business’. The World Health Organisation (2001, 2005) foresees the next decades psychosocial factors becoming the number 1 cause of absenteeism from work and therefore loss of productivity.

Successful businesses as well societies are those which make serious work of integral mental health policies or programmes.

The Ascender consultants will explain the complex yet interesting dynamics of human behavior in organizations and what advantage CEO’s, managers and HR specialists can distill from this knowledge. A conceptual framework and evidence based interventions will be discussed to change your workplace into a healthy workplace.

Thursday, 17 September, 2009 (16:00 hrs.)
Holland Gateway - AmCham Pre-opening Cocktail & Presentation

Location: Holland Gateway - Schiphol Boulevard 171 - Schiphol Airport

Registration: 16:00 hrs.

Fully booked.

Description: All members are welcomed by Holland Gateway’s Executive Director, Micaela dos Ramos to preview Holland Gateway. Micaela will bring all members up to speed on the recent developments in regard to Holland Gateway during a briefing.

She invited Eric Westerburgen international tax partner of Ernst & Young and foreign investment expert, Marcel Karres of Ernst & Young to give more insight in the potential of Holland Gateway by presenting a business case on how foreign investors will be assisted by Holland Gateway – and how it will play a vital role in attracting foreign (direct) investment.
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Tuesday, 15 September, 2009 (16:00 hrs. )
Intercultural Communication for Executives - continued

Location: AmCham Office - Schiphol Boulevard 171 - Schiphol Airport

Registration: 16:00 hrs.

Price: 45 euro

Description: For the fourth time this year Tom Fadrhonc and Huib Wursten will address the topic of cultural differences and the implications for businesses in the US and Europe.

Based on the immense research of professor dr. Geert Hofstede, Tom Fadrhonc and Huib Wursten provide insight into cultural differences, and what the implications are for Americans working abroad. Understanding the six mental images of culture clusters around the world will increase your effectiveness in foreign markets.

Tuesday, 08 September, 2009 (16:00 hrs. )
Member-to-Member Expert Session: Greenberg Traurig LLP
Contact the AmCham office to register: 020-795 1845

Location: AmCham Office - Schiphol Boulevard 171 (World Trade Center, D-Tower, 6th Floor) - Schiphol Airport

Registration: 16:00 hrs.

Dutch employment law in times of economic crisis. Speakers: Alexandra Rothenbücher and Dennis Veldhuizen (Greenberg Traurig, LLP)

Description: An increasing number of companies are facing the negative consequences of the current economic crisis and are being forced to impose cost cutting measures. These measures vary from temporarily or permanently changing the employment conditions and applying for partial unemployment benefits to even carrying out reorganizations.


The Amcham HR Member to member session addresses in an interactive way the main rules and the do’s and don’ts relating to among others

- the changing of employment conditions such as salary and bonus schemes;
- the partial unemployment benefits scheme (deeltijd WW);
- (collective) dismissals;
- setting up a social plan;
- the involvement of the works council and the trade unions.


Friday, 28 August, 2009 (19:00 hrs.)
Young Professionals BBQ Beach Party sponsored by Citi

Location: Beach Club: ¿Que Pasa Playa? - Boulevard Paulus Loot - Zandvoort aan Zee

Registration: 19:00 hrs.

Beach Club is very easy to reach via public transport!

Price: t.b.c.

Description: A new tradition: a joint barbecue for young professionals of the Chamber, the Netherlands America Foundation and Fulbright Alumni. Citi graciously sponsors this event.

Tuesday, 07 July, 2009 (18:00 hrs.)
Dinner cruise through the Port of Rotterdam

Location: Port of Rotterdam - World Port Center, Wilhelminakade 909 - Rotterdam

Registration: 18:00 hrs.

Only 50 places available. First come, first served will apply.

Price: 78 euro

Tuesday, 23 June, 2009 (18:30 hrs.)
Going for Gold Dinner with Feike Sijbesma

Location: Sheraton Hotel - Schiphol Boulevard 101 - Schiphol Airport

Registration: 18:30 hrs.

Only 150 places available for this exclusive dinner. Patron Members receive priority on reservations. First come, first serve will apply.

Description: A special dinner hosted by the Minister for Foreign Trade; H.E. Frank Heemskerk with keynote speaker and guest of honor: Feike Sijbesma, Chairman of the Managing Board of DSM

Mr. Sijbesma will share his views on the recession and the real global challenges of today's world: energy consumption, climate change and a balanced food supply. What should be the role of the public and the private sector? The title of his keynote speech is: - Success and failure -

Monday, 22 June, 2009 (17:30 hrs.)
AmCham YP Cocktail at the United States Consulate General

Location: United States Consulate General - Museumplein 19 - Amsterdam

Registration: 17:30 hrs.

Host: The Hon. Marjorie A. Ames, US Consul General

Price: 45 euro

Description: A cocktail hosted by Marjorie A. Ames, US States Consul General to the Kingdom of the Netherlands in honor of the AmCham Young Professionals Goup.

Friday, 12 June, 2009 (for tournament 10:30 hrs. / for clinic 11:00 hrs.)
AT&T - AmCham Grand Golf Tournament 2009

Location: Golfbaan Het Rijk van Nunspeet - Nunspeet

Registration: for tournament 10:30 hrs. / for clinic 11:00 hrs.

Price: 95 euro

Description: Last year we welcomed over 100 members at the golf course in Nunspeet and received a lot of positive feedback. The Grand Golf Tournament is an ideal opportunity to invite your business relations and to interact with them in a classy and sportive ambiance. You may wish to consider forming your own flight of 4 golfers.

The registration fee either for the tournament or clinic will be €95 and includes a complete day of golfing, fine food and drinks. We can take on a little over 100 golfers for our 2009 golf tournament and 30 clinicers. The golf clinic is especially organized for those members who are not yet in possession of a GVB.

Tuesday, 02 June, 2009 (16:00 hrs. )
Intercultural Communication for Executives - continued
REGISTER ONLINE NOW !

Location: AmCham Office - Schiphol Boulevard 171 - Schiphol Airport

Registration: 16:00 hrs.

Training session.

Price: 45 euro

Description: In times like these, every penny spent on marketing and advertising must work harder. The dilemma between one global approach and customizing to each culture is especially acute.


On June 2nd Tom Fadrhonc and Huib Wursten will again give a session on cultural differences. Again they will discuss the 5, 6, 7 model based on the most repeated research and focus on its implications. This time the focus will be on Marketing and Advertising, especially the implications for global brands.

Wednesday, 13 May, 2009 (10:45 hrs. for AGM / 12:15 hrs. for Luncheon)
Annual General Meeting & Chamber Luncheon
EVENT IS CLOSED

Location: Holiday Inn - Melbournestraat 1 - Lijnden (route description enclosed)

Registration: 10:45 hrs. for AGM / 12:15 hrs. for Luncheon

Keynote Speaker & Guest of Honor: His Excellency Wouter Bos, Deputy Prime Minster & Minister of Finance

Price: 89.50 euro

Description: I would like to announce that the Minister of Finance will share his views on the current economic & financial situation during his speech which he will deliver to all members and associates during the luncheon which traditionally follows the AGM.

His speech is titled: - Future of Finance -

Thursday, 07 May, 2009 (16:00 hrs)
Member-to-Member Expert Session: Telindus
REGISTER NOW !

Location: AmCham Office - Schiphol Boulevard 171 - Schiphol Airport

Registration: 16:00 hrs

Price: offered by Telindus

Description: We all experience the negative impact to our businesses of the mobility problems in the Netherlands. This item has consistently been a priority point for the American Chamber of Commerce for a number of years. In this session Telindus will focus on some of the newest technologies which, in combination with other mobile workforce solutions, is driving improvements in: workforce, collaboration, productivity & agility, (travel) cost reduction & carbon footprint reduction

Tuesday, 21 April, 2009 (15:45 hrs.)
Member-to-Member Expert Session: De Baak

Location: AmCham Office - Schiphol Boulevard 171 - Schiphol Airport

Registration: 15:45 hrs.

Price: 45 euro

Description: During these turbulent times, leadership is under more pressure than ever to perform well. Trying times call for courageous decisions. What are your strengths as a leader? How are you coping, and helping your people cope, with crisis? Why should anyone be led by you?

In this 2-hour workshop, you will be led by one of De Baak’s senior leadership experts in examining the latest research in leadership, and helping you relate this to your own style as a leader. How responsive are you to your people? How do you react to changes? What effect does crisis have on you and the decisions you make on a daily basis?

Caroline van Frankenhuyzen has been a Senior Program Director for De Baak for 10 years. She has experience in working with a variety of clients – from the Dutch Police Force as a trainer and advisor in the interrogation of suspects, to personal coaching for employees of Holland Casino, as well as many Dutch and multinational companies. Her specialities are in leadership topics and personal effectiveness at MBA level and in changing organizational cultures.

Monday, 20 April, 2009 (18:30 hrs.)
Rotterdam-American Chapter Dinner with: Mark Harbers

Location: The Westin Hotel - Weena 686 - Rotterdam

Registration: 18:30 hrs.

Speaker: Mark Harbers, Commissioner for Economic Affairs, Ports and the Environment (Wethouder)

Price: 65 euro

Thursday, 09 April, 2009 (16:00 hrs.)
US Network Event & Dinner – Eindhoven
REGISTER NOW !

Location: High Tech Campus - Eindhoven

Registration: 16:00 hrs.

In cooperation with the Noord-Brabant Development Agency

Description: The American Chamber of Commerce (AMCHAM) and the Noord-Brabant Development Agency (BOM) in cooperation with the High Tech Campus, cordially invite you to a seminar & networking event on Thursday, April 9, 2009 – 16:00 hrs.

The past years The High Tech Campus has become the embodiment of open innovation. Over 80 multinational companies and institutes have already established themselves at this dynamic and international site. We invite you to learn more about how to optimize your network, partners and technology. Afterwards there is plenty time to network during a walking dinner in the Lounge of the High Tech Campus.

Wednesday, 08 April, 2009 (16:00 hrs.)
Training: Intercultural Communication for Executives
REGISTER NOW !

Location: AmCham Office - Schiphol Boulevard 171 - Schiphol Airport

Registration: 16:00 hrs.

Price: 45 euro

Description: A few weeks ago Tom Fadrhonc and Huib Wursten gave an interesting presentation for AmCham members on cultural differences and the implications for businesses in the US and Europe. Quite a few people had follow up questions and expressed a need to go into depth.

On April 8 Tom and Huib will again give a session on cultural differences. Again they will discuss the 5, 6, 7 model based on the most repeated research and focus on its implications. In addition, they will make an analyses of the cultural context of the current financial crisis.

Tuesday, 07 April, 2009 (16:00 hrs)
Member-to-Member Expert Session: Watson Wyatt
REGISTER NOW !

Location: AmCham Office - Schiphol Boulevard 171 - Schiphol Airport

Registration: 16:00 hrs

Speakers: Mike Orszag – Global Head of Research, Watson Wyatt Worldwide, Inc. & Frank Robbe – Senior Consultant Sales compensation, Watson Wyatt Amsterdam

Description: The Member-to-Member Expert Sessions are a new initiative of the Chamber to better acquaint members with each other and to transfer knowledge to one another on a specific subject which the host company is a specialist in.

Tuesday, 07 April, 2009 (9:00 hrs)
Member-to-Member Expert Session Watson Wyatt - MORNING SESSION

Location: AmCham Office - Schipholboulevard 171, D-tower 6th floor - Schiphol Airport

Registration: 9:00 hrs

Friday, 03 April, 2009 (17:30 hrs. )
AmCham Young Professionals NY400 Celebration
Register Young Professionals from your company via: events@amcham.nl !

Location: Heineken Experience Amsterdam - Stadhouderskade 78

Registration: 17:30 hrs.

Price: 15 euro

Description: This year we celebrate 400 years of enduring friendship between the Netherlands and the United States. Four hundred years ago, a Dutch ship called the Half Moon sailed to the shores of what is now Manhattan Island with Captain Henry Hudson at the helm. This lead to the establishment of New Amsterdam and the New Netherland colony. Some 167 years later, in 1776, the Dutch were the first to salute the flag of the United States of America. NY400 celebrates the free spirit, openness, entrepreneurship and tolerance of those Dutch-American pioneers and their impact on international relations today.

The AmCham Young Professionals Committee will organize a special event with guest speakers Russell Shorto and Frans van der Minne.

Wednesday, 01 April, 2009 (18:00 hrs.)
Night of the Stars 2009
Organized by the HAFF

Location: Ridderzaal - The Hague

Registration: 18:00 hrs.

Organized by: Holland America Friendship Foundation

Price: 1000 euro

Description: Please contact Hans Scholten for reservations!

2009 will mark a special festive year for the Holland America Friendship Foundation. This year marks the 400th Anniversary of Henry Hudson’s legendary voyage from Amsterdam to Manhattan - 400 years of special relationships between Holland and America.

We are very excited to announce that we have optionally reserved an AmCham Members' table at this special edition of the Night of the Stars where members can celebrate the unique bond which exists between the Netherlands and the United States of America.

The Night of the Stars gala dinner will take place on April 1, 2009 in the Ridderzaal in The Hague. Please join the Prime Minister, the Minister of Education, the Ambassador of the United States of America and other distinguished guests.



Tuesday, 31 March, 2009 (14:00 hrs.)
Legal Seminar in cooperation with Bird & Bird
REGISTER NOW !!

Location: Bird & Bird - Van Alkemadelaan 700 - The Hague

Registration: 14:00 hrs.

Description: Over the last years, the regulatory aspects in the field of international trade increasingly attract the awareness of businesses to focus on safety and security in relation to their supply chain. One of the hot topics is export controls on dual use goods.

The Export Controls Seminar intends to create an open forum for businesses and organizations that are relatively new in the field of US, EU and national export controls and sanctions. The seminar will provide a balanced overview of legislative and business related aspects of this regulated area. It will cover issues such as a contemporary introduction to US and EU export controls, a review of the non-proliferation policy, EU and Dutch policy regarding export controls and discuss the compliance aspects of export controls in day-to-day business practice.

Thursday, 12 February, 2009 (17:00 hrs (REVISED) !!!)
Young Professionals Event at Iron Mountain

Location: Iron Mountain Office - J.Keplerweg 2 - Alphen a/d Rijn

Registration: 17:00 hrs (REVISED) !!!

Speaker: Jeroen Strik, Commercial Director Iron Mountain

Tuesday, 03 February, 2009 (16:00 hrs.)
Intercultural Communication for Executives - An introduction
NEW: AmCham Training Session

Location: AmCham Office - Schiphol Boulevard 171 - Schiphol Airport

Registration: 16:00 hrs.

Price: 45 euro

Description: Improve your personal effectiveness outside the US.
Manage, motivate, communicate, delegate, more effectively across cultures.
Focus on US – Dutch differences.

Based on the immense research of professor Dr. Geert Hofstede, Tom Fadrhonc and Huib Wursten provide insight into cultural differences, and what the implications are for Americans working abroad. Understanding the six mental images of culture clusters around the world will increase your effectiveness in foreign markets.

Thursday, 22 January, 2009 (18.30 hrs)
Rotterdam-American Chapter New Year's Dinner

Location: Kasteel van Rhoon - Dorpsdijk 63 - Rhoon

Registration: 18.30 hrs

Keynote Speaker: Pieter Winsemius

Price: 90 euro

Description: - Challenges & Prospects in the Social Arena of Rotterdam -

Building on his experience as Chair of the Social Platform Rotterdam, Pieter Winsemius will focus on two burning social issues: the high number of high school dropouts and of prenatal deaths. The AmCham is positively involved in the first area, but especially at the lowest educational levels a still broader approach is needed to keep the most vulnerable youths aboard. The Dutch death rate during pregnancy and immediately after birth has been increasing and has reached unacceptable levels. Rotterdam hospitals have taken the initiative for a breakthrough approach. Pieter Winsemius co-leads the fundraising for this promising innovation.